If you’re interested in a role that combines creativity, social media savvy and flexibility, this listing at Miss Cakes Bake Shop could be right up your alley. The company is seeking a Social Media Manager & Content Creator to grow its online presence and engage a community of dessert lovers
About the Company
Miss Cakes Bake Shop is an Abuja-based bakery that doesn’t just sell cakes—it builds experiences. The company uses social media heavily to showcase its creations, engage customers, run promotions and build a loyal following. They are now looking for someone who can join their team, help tell the story and expand their brand online.
Role Responsibilities
In this role you will:
- Create and publish engaging photo and video content showcasing cakes, behind-the-scenes moments and customer stories.
Miss Cakes Bake Shop is looking for a talented Social Media Manager & Content Creator to help us bring our sweet creations to life online and grow our community of cake lovers!
Platforms to Manage:
- TikTok
- Newsletter (email marketing)
Key Responsibilities
1. Content Creation & Management
- Create and post engaging photo and video content showcasing our cakes, behind-the-scenes moments, and customer stories.
- Develop creative concepts for reels, posts, and stories that reflect our brand’s personality.
- Plan, schedule, and manage content calendars across all social platforms.
2. Social Media Growth & Engagement
- Increase followers and engagement on all platforms.
- Reply to comments, DMs, and inquiries promptly and warmly.
- Identify trends and use them creatively for Miss Cakes content.
3. Newsletter & Community Updates
- Design and send out engaging newsletters featuring promos, new products, and bakery updates.
- Build and maintain an email subscriber list.
4. Strategy & Analytics
- Track performance metrics (likes, reach, engagement, website clicks).
- Suggest improvements and new ideas to increase brand visibility and orders.
Requirements
- Strong understanding of Instagram, TikTok, Facebook, and Pinterest trends.
- Skilled in creating short-form video content (especially reels and TikToks).
- Basic graphic design or Canva skills.
- Good writing and storytelling skills.
- Creativity, consistency, and attention to detail.
- Passion for cakes, desserts, and lifestyle content is a plus!
Work Style
- Hybrid or Remote (depending on location)
- Flexible hours but must meet posting deadlines and campaign goals
- Must be able to work closely with Miss Cakes’ brand direction
Work Details
Value-wise and format-wise:
- Location: Based in Abuja, but remote or hybrid options available.
- Job type: Full-time permanent role.
- Salary details are not publicly listed—applicants should follow up in the interview stage.
How to Apply
- Visit the job listing on Indeed Nigeria (job code “jk=efc3b43131eadc78”).
- Update your portfolio or CV to highlight social media content you’ve created, video or graphic samples.
- Prepare a brief cover letter explaining your experience with short-form video, brand storytelling and why you’re a good fit for Miss Cakes Bake Shop.
- Submit your application via the Indeed link and ensure you mention your readiness for remote/hybrid work and your social media strengths.












